Traditional hosting relies on the physical, tangible server to store data. This may have its own set of limitations and may be vulnerable to disasters. However, Cloud Hosting works by storing data on multiple servers, and each of them connected to each other through the cloud. The main benefit of using a cloud over traditional hosting is that in traditional hosting, you are bounded by the resources of the server. However, a Cloud Hosting relies on multiple servers and can be scaled to any practical amount of resources. 

It is important to understand that just purchasing a Cloud Hosting for your website may not be enough, as you need to optimize it to realize the full potential of the cloud. There are many ways in which you can optimize your Cloud Hosting, but here we list out the top 5 most effective way of doing so.

1. Use of a CDN
   A CDN works by creating a static version of the page and then storing it across multiple servers spread throughout the globe. When a page is accessed by a user, it is loaded from the nearest proximate location from the user. This speeds up the whole processes and increases the page load speed by multiple times, enhancing user experience and improving your website’s SEO. CDN also acts as the first line of defence against any malicious cyber-attack attempts. 
2. Caching your website:
   Caching involves storing the static files of your website into an HTML file and then serving it to the user when it is re-accessed again. It can be done on the user browser and also on the server. Whenever a change takes place in the contents of the website, the cache is dumped or purged, and a new cache HTML file created. It increases page speed by reducing the time taken to process HTTP requests. 
3. Image optimization:
   Image optimization refers to reducing the size of the image as much as possible. Images occupy a large amount of space. Therefore, optimizing them can drastically improve the performance of your website. Not only it helps in increasing page speed but also affects the website’s SEO and user experience. This consequently leads to more conversion for your website. 
4. Third-party content optimization:
   Third-party services utilize JavaScript on your website coding, which is load from the 3^rd party vendor’s server. But this may lead to slowing down of your website performance over time. While accessing the website, when the particular script has reached the browser is paused to access the data from the vendor’s server. There are many ways in which you can optimize these scripts, including the use of a CDN effectively. 
5. Data backup and recovery:
   An effective data backup creation, especially on the cloud, stores your vital information on the offsite server, thus reducing their vulnerability. When the server malfunctions due to any disaster, you can easily restore your website with these cloud-backed backups.

Conclusion

Cloud Hosting is the future, but we must need to optimize them to make the most out of it. There are many Cloud Hosting providers in India.  However, it is essential to do thorough research before taking the plunge on one.